Hitting Reset, Knewton Tries New Strategy: Competing With Textbook Publishers
Edsurge
NOVEMBER 30, 2017
Knewton drew heaps of hype and investment by promising to provide artificial-intelligence technology to major textbook companies to make their content more adaptive. The secret to its swift entry into publishing was OER (open education resources). On its website, Knewton describes its new online textbooks as “ course products.”
Let's personalize your content